Handcrafted in Kumano, Japan
a Luxurious Upgrade to Your Makeup Routine
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We co-design world-class products with our community and make them available at accessible prices.
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Try our latest designs at discounted prices. All we ask for is your honest feedback.
"I enjoy that the eyelash curler doesn't pull or pinch my lashes at all, and it's curvy enough to cur..."
Attila K. 21 hours agoEYELASH CURLER
"This brush allows me to apply the right amount of powder exactly where I want it."
Renee R. 1 day agoSHODŌ 05
"easy to handle, practical, comfortable and functional shape"
Venera T. 1 day agoEYELASH CURLER
"Everything!! I have purchased many eyelash curler and I have to say this one out performs all of the..."
Candace S. 1 day agoEYELASH CURLER
"This is my second purchase. Too good to have just one"
Michelle B. 2 days agoSHODŌ 05
"I love this brush. It picks up the right amount of powder blush and blends it smoothly on the skin. ..."
Czarina E. 2 days agoSHODŌ 05
"perfect size. all-over-face brush. bristles are soft flexible and airy"
Betty W. 2 days agoSHODŌ 05
"I love that they don’t soak up all the make up and there are minimum brush streaks"
Alicia M. 2 days agoTHE LC COLLECTION
"They are all soft on the skin, even when buffing. They allow for an even, non streaky application w..."
Pamela D. 2 days agoTHE LC COLLECTION
"It really provides a very skin like coverage no matter what foundation"
Veronika N. 2 days agoSHODŌ 05
"Love the bristles and how they blend everything so effortlessly and make everything look seamless"
Fernando M. 2 days agoSHODŌ 05
"Soft to the skin. Does not apply too much pigment and blends the edges gently"
Joanne M. 2 days agoSHODŌ 05
"The shodo 05 brush is so soft and has versatile usage with light to medium coverage foundations crea..."
Lilia S. 3 days agoSHODŌ 05
"The shape allows me to place product exactly where I want it, which, right now, is for powder blush...."
Janine Y. 3 days agoSHODŌ 05
"It’s a great collection. Behaves more like real hair brushes than synthetic but all of the benefits..."
Samantha A. 3 days agoTHE LC COLLECTION
"Curls great and makes my lashes look like I wear false eye lashes"
Joy K. 4 days agoEYELASH CURLER
"I like how softly it can apply product, and the slight angle helps me be precise with application."
Shannon F. 4 days agoSHODŌ 05
"I really enjoy the shape and how soft it is. It blends as it applies product and I have never had a..."
Hanna O. 4 days agoSHODŌ 05
"#1 is that it is so soft on the face, no matter how "aggressive" you get, the bristles never feel pr..."
Najifa C. 4 days agoSHODŌ 05
"The face brush is soft and applies powder evenly ."
Tina R. 4 days agoSHODŌ 05
"lightweight, glides smoothly on the face, spreads product easily"
Tamara P. 4 days agoSHODŌ 05
"It's smooth on my cheeks and the blush is perfectly blendet"
Silke B. 4 days agoSHODŌ 05
"The collection looks gorgeous, there are brushes for everything even though I still have to learn to..."
Snezhana M. 4 days agoTHE 10/10 COLLECTION
"What I love about this eyelash curler is that it curls my lashes beautifully without pinching them. ..."
Tess D. 5 days agoEYELASH CURLER
"The weight and feel of the curler is of good quality"
Nga D. 5 days agoEYELASH CURLER
"other brushes don't really compare, it has a very unique shape and texture, and it helps me with dif..."
Julie C. 5 days agoSHODŌ 05
"I cannot tell a difference in the results between this rephr one and other curlers that I own from b..."
Laura S. 6 days agoEYELASH CURLER
"This brush is one of the best brushes I have used for powder"
Crystal T. 6 days agoSHODŌ 05
"Exactly what you asked. It doesn't pinch, and it curls and inner and outer lashes. This is exact..."
Linda M. 6 days agoEYELASH CURLER
"I like the results of this collection with cream products as I don’t see streaks."
Dianne J. 6 days agoTHE LC COLLECTION
"I like how there are two sizes and finally after being disappointed in too large curlers, this one (..."
Justinas A. 6 days agoEYELASH CURLER
"I love the offering of tiny detail brushes, you don’t usually see those in brush sets"
Madison G. 1 week agoTHE 10/10 COLLECTION
"I like that it never leaves a harsh edge when I'm applying blush."
Dawn G. 1 week agoSHODŌ 05
"The bledability is superior to all of my other brushes"
Maria R. 1 week agoSHODŌ 05
"I’m a less is more gal and I love that this brush is multi-purpose. For a full face application I ca..."
Audrey B. 1 week agoSHODŌ 05
"I love the wispy nature of top shape of this new design."
Delana K. 1 week agoSHODŌ 05
"I tried the 20R eyelash curler but it did not fit my eyelid properly. However, the 18R eyelash curle..."
Karl M. 1 week agoEYELASH CURLER
"It’s very soft and light. Easy to blend with, best used with powder in my opinion- I’ve not been as ..."
Sarah M. 1 week agoSHODŌ 05
"Real hair brush with nice fibers and density, love this for powder product application of bronzer, b..."
Michelle C. 1 week agoSHODŌ 05
"I really like this product. The bristles are very soft and feel gentle on the skin. The design is si..."
Catharina D. 1 week agoSHODŌ 05
"The tiny application brushes fit so well along the lash line or any precise application of shadow. T..."
Spring R. 1 week agoTHE 10/10 COLLECTION
"Soft bristle picks up just the right amount of blush"
Ranjana S. 1 week agoSHODŌ 05
"Works well for diffusing product for a seamless and blended finish!"
Coco M. 1 week agoSHODŌ 05
"Works really well for blush! It gives you a diffused look."
Rosanna S. 1 week agoSHODŌ 05
"The shape is super unique. The bristles are very soft and you can diffuse products on the skin with ..."
Janet D. 1 week agoSHODŌ 05
"It's a better shape for my eye and doesn't pinch :)"
Stephanie M. 1 week agoEYELASH CURLER
"I have really been enjoying pairing this brush the new spatula brush for my fondation."
Mary F. 1 week agoSHODŌ 05
"Such an amazing blush brush. Natural. I use it for both powders and creams (is it really for cream..."
Aliza H. 1 week agoSHODŌ 05
"Good for very pigmented powder blushes. Disappointed it doesn't work with foundation as the product ..."
Alanna K. 1 week agoSHODŌ 05
"Shodo 05 has been an absolute delight to have in my collection as I have NOTHING like it! It diffuse..."
Wendy B. 1 week agoSHODŌ 05
"I love this brush so much for its softness against my skin and its versatility. I have used it for b..."
Margarita C. 1 week agoSHODŌ 05
"Not sure yet what I think of it. It is heavier than other eyelash curlers I've used and I have a har..."
Mary F. 1 week agoEYELASH CURLER
"It’s ok. I feel like it applies my makeup heavier than others"
Melissa T. 1 week agoSHODŌ 05
"I love the eyelash curler because of the shape. I have a lot of lashes and a triple row so many eyel..."
Tracy B. 1 week agoEYELASH CURLER
"This is my new favorite brush! It makes my makeup look so skin-like and undetectable. I use it every..."
Catherine S. 1 week agoSHODŌ 05
"I like how this brush diffuses blushes that have a lot of pigment. Sometimes I want a sheer wash of ..."
Wendy R. 1 week agoSHODŌ 05
"Love how evenly it distributes product onto the skin and makes it look truly one with the skin witho..."
Katerina P. 1 week agoSHODŌ 05
"Beautyfull airbrushed Finish, i use it for cream and powder Products"
Jutta D. 1 week agoSHODŌ 05
"Easy to handle and wide enough to fit all the lashes."
Jannike P. 1 week agoEYELASH CURLER
"Love love the extreme difference in the length of the fibres - beautifully applies powder products w..."
Richelle M. 1 week agoSHODŌ 05
"It is beautiful quality. I prefer the original 05 brush."
Gabrielle Z. 1 week agoSHODŌ 05
"The shape is perfect for everything from cheek products and highlight. The tapered shape distributes..."
Kelsey E. 1 week agoSHODŌ 05
"My daughter who is a beginner can use it without pinching or hurting herself with good results"
Christina B. 1 week agoEYELASH CURLER
"Great for easy application of too-pigmented products"
Andrew G. 1 week agoSHODŌ 05
"Perfect curvature for my eyes, really curls all the eyelashes, even the ones at the corner which are..."
Alessandra B. 1 week agoEYELASH CURLER
"The blurred blend that you achieve with this brush is incredible. Useful for all powder products. Ve..."
Marnie S. 1 week agoSHODŌ 05
"I love each brush in this collection. From the tiny pencil brush for detail work to the all the diff..."
Nuha M. 1 week agoTHE 10/10 COLLECTION
"The concealer brush has become my everyday brush. I like the density and the handles, I just don't f..."
Siri lovise E. 1 week agoTHE LC COLLECTION
"I usually use the like how it fits the shape of my eye and I’m able to curl the lashes close to my i..."
Janet L. 2 weeks agoEYELASH CURLER
"it is better suited for my Asian eye shape and holds the lashes up"
Ming yi T. 2 weeks agoEYELASH CURLER
"I like that it comes with rubber replacements and I heard is nickel free."
Sophia T. 2 weeks agoEYELASH CURLER
"Fits my eye better but there is more pinching, as I figure out how to align it to my eye shape."
Amanda A. 2 weeks agoEYELASH CURLER
"The size and curvature suit my eye shape and size."
Angeline A. 2 weeks agoEYELASH CURLER
"I like the different sizes. 20r suits me better though"
Ngoc D. 2 weeks agoEYELASH CURLER
"the mini brushes can do the smallest detail, they deposit the product exactly where desired and drop..."
Rainer S. 2 weeks agoTHE 10/10 COLLECTION
"This brush allows to make a very soft make up as the bristles diffuse the product in a subtle way. W..."
Pascale B. 2 weeks agoSHODŌ 05
"These eye brushes are impressively soft and incredibly easy to use even for someone that is not a re..."
Antoniya D. 2 weeks agoTHE 10/10 COLLECTION
"The bristles are incredibly soft and high-quality."
Nat N. 2 weeks agoSHODŌ 05
"This is a wonderful brush for blushes. It diffuses the powder color with nor harsh lines"
Funke A. 2 weeks agoSHODŌ 05
"Allows more delicate application with “feathery” bristles"
Laurel B. 2 weeks agoSHODŌ 05
"They pick up so little product and diffuse them across the skin like a filter.
I have needed less pr..."
Madeenah F. 2 weeks agoTHE LC COLLECTION
"I love how airy the bristles are. It adds just enough with minimal effort."
Stacey T. 2 weeks agoSHODŌ 05
"I love the size and concept of this brush. It's perfect size for blush, I love that you can use it w..."
Bhavika T. 2 weeks agoSHODŌ 05
"I like that it doesn't pinch, but I also find it doesn't allow me to get close enough to my lashes."
Laura C. 2 weeks agoEYELASH CURLER
"The shodo 05 brush is incredibly soft and leaves a seamless finish for powder. The weight and size o..."
Lauren N. 2 weeks agoSHODŌ 05
"BEST EYELASH CURLER EVER 😍😍!!
I suggestivo evrybody to giovedì a chance ant tray it .. you will lo..."
Roberta R. 2 weeks agoEYELASH CURLER
"I love the shape and the wispiness of the brush. I do see that it can do thin layers and it doesn’t ..."
Christina W. 2 weeks agoSHODŌ 05
"I really love the pad that it comes with, it better curls and holds the curl longer"
Sena C. 2 weeks agoEYELASH CURLER
"The overall shape and precise delicacy of the bristles."
Marlen L. 2 weeks agoSHODŌ 05
"no pinching, holds the curl longer, love the generous refill cushion pads"
Mitsue K. 2 weeks agoEYELASH CURLER
"I do like the shape, less pinching and extra re-fills."
Katherine O. 2 weeks agoEYELASH CURLER
"The width of the curler compared to other curlers on the market!"
Alyssa R. 2 weeks agoEYELASH CURLER
"I appreciate the ingenuity, but it didn't work for my eye shape."
Spencer S. 2 weeks agoEYELASH CURLER
"I bought my first brush to use with foundation, which it applies like a dream - so soft and gentle. ..."
Julia S. 2 weeks agoSHODŌ 05
Our North Star
We believe that customers (not celebrities) should have the final say in what gets built. All rēphr products are designed based on community feedback.
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