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Handcrafted in Kumano, Japan
a Luxurious Upgrade to Your Makeup Routine

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We co-design world-class products with our community and make them available at accessible prices.

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Try our latest designs at discounted prices. All we ask for is your honest feedback.

MADE IN JAPANMeet the Artisan that makes our best-selling brushes.Watch
"Each of these brushes do exactly as they are supposed to do: apply cream and liquid make up smoothly..."
Debbie S. 3 hours agoTHE LC COLLECTION
"It blends the foundation well, does a good job at making it look natural"
Della S. 5 hours agoSHODŌ 05
"I use it for powder blush and it picks up more product than my other brushes. It also applies blush ..."
Adelle D. 1 day agoSHODŌ 05
"Fits my eye shape better. I've never been able to curl the inner and outer lashes before. Thankfully..."
Amihan C. 1 day agoEYELASH CURLER
"I use the shodo with liquid blush and am really happy with both the application and that l I use hal..."
Mahvash G. 1 day agoSHODŌ 05
"I didn’t expect to love these so much but they are fantastic brushes. They blend wonderfully and giv..."
Jaydin L. 1 day agoTHE LC COLLECTION
"My favorit complection brushes. I have more than one."
Kjersti H. 1 day agoTHE LC COLLECTION
"It does not pinch and I can curl all my lashes in one go instead of having to adjust the curler and ..."
Karl M. 2 days agoEYELASH CURLER
"The way it lightly applies blush gives me more control over how much blush I want."
Titania D. 2 days agoSHODŌ 05
"It’s very sturdy, not flimsy at all. It feels well made and curls my lashes better than any other c..."
Jennifer S. 2 days agoEYELASH CURLER
"I like that the crimp feels firmer than the shu uemura curler i was using."
Elizabeth T. 2 days agoEYELASH CURLER
"I struggle to blend my face products out. This feathers out the products. Perfect size brush. I used..."
Aaisha M. 2 days agoSHODŌ 05
"So far I have used this brush only with powders and I love it. It blends products seamlesly and make..."
Amra B. 2 days agoSHODŌ 05
"It is very easy to use, you can build up the blush. Great brush!"
Anne-catherine R. 3 days agoSHODŌ 05
"The brushes are amazing. They don't soak up my foundation or concealer and blend the products seamle..."
Vivienne P. 3 days agoTHE LC COLLECTION
"What I like most about this brush is how natural my makeup looks when I use it. That is the main dif..."
Esther C. 3 days agoSHODŌ 05
"I love this curler cause it gives an effortless and instant lift to the entire lash line in one move..."
Olga S. 3 days agoEYELASH CURLER
"Very happy with the round shape because all my lashes get curled."
Joan K. 3 days agoEYELASH CURLER
"Nothing compares to this brush. I love the soft bristles that make blending so easy"
Jodie C. 3 days agoSHODŌ 05
"My lashes stay curled all day even without adding mascara, which is amazing because I have very stra..."
Lucy G. 3 days agoEYELASH CURLER
"Great for light, natural looking foundation application"
Julie M. 3 days agoSHODŌ 05
"I love that it fits my eye better than any other brush out there"
Carrie V. 3 days agoEYELASH CURLER
"i love that they’re really soft on the skin and no liquid or cream products are left on the brush be..."
Joyce O. 4 days agoTHE LC COLLECTION
"Blends powder eyeshadow beautifully! The 15 is perfect for my hooded lids."
Michelle D. 4 days agoTHE 10/10 COLLECTION
"Really smooth and soft ! Love to use it! The special form gives it a airbrush finish kinda look and ..."
Aleyna Y. 4 days agoSHODŌ 05
"It covers the entire top row of lashes with a nice curl"
Jennifer S. 4 days agoEYELASH CURLER
"My favourite thing about these brushes is the how they blend foundation/blusher, the result is the s..."
Mr N. 5 days agoTHE LC COLLECTION
"Easy to use. Can build up coverage but gives a diffused application of blush at first. Even applicat..."
Simon A. 5 days agoSHODŌ 05
"This fits my eyes so much better. Many other curlers pinch my eyes and/or make me feel like my lash..."
Jennifer B. 5 days agoEYELASH CURLER
"Better than expensive brushes. Very soft, blends product very well, picks up good amount of product...."
Marianna K. 5 days agoSHODŌ 05
"A seamless blend with my powders is SUPER easy to achieve with this brush"
Nadia A. 5 days agoSHODŌ 05
"I love the uniqueness of the varied length of the brush hairs. It applies lighter cream blushes with..."
Lori U. 5 days agoSHODŌ 05
"I definitely find my lashes stay curled longer and I don't experience any pinching. However it doesn..."
Keely W. 5 days agoEYELASH CURLER
"The truth is, I'm disappointed. I think that I got the wrong size. I tried a cheap eyelash curler ye..."
Devorah S. 5 days agoEYELASH CURLER
"Very soft bristles and well densed. The kit offers a variety of eye brushes to try out."
Lupita A. 5 days agoTHE 10/10 COLLECTION
"I enjoy that the eyelash curler doesn't pull or pinch my lashes at all, and it's curvy enough to cur..."
Attila K. 6 days agoEYELASH CURLER
"This brush allows me to apply the right amount of powder exactly where I want it."
Renee R. 6 days agoSHODŌ 05
"easy to handle, practical, comfortable and functional shape"
Venera T. 6 days agoEYELASH CURLER
"Everything!! I have purchased many eyelash curler and I have to say this one out performs all of the..."
Candace S. 6 days agoEYELASH CURLER
"This is my second purchase. Too good to have just one"
Michelle B. 1 week agoSHODŌ 05
"I love this brush. It picks up the right amount of powder blush and blends it smoothly on the skin. ..."
Czarina E. 1 week agoSHODŌ 05
"perfect size. all-over-face brush. bristles are soft flexible and airy"
Betty W. 1 week agoSHODŌ 05
"I love that they don’t soak up all the make up and there are minimum brush streaks"
Alicia M. 1 week agoTHE LC COLLECTION
"They are all soft on the skin, even when buffing. They allow for an even, non streaky application w..."
Pamela D. 1 week agoTHE LC COLLECTION
"It really provides a very skin like coverage no matter what foundation"
Veronika N. 1 week agoSHODŌ 05
"Love the bristles and how they blend everything so effortlessly and make everything look seamless"
Fernando M. 1 week agoSHODŌ 05
"Soft to the skin. Does not apply too much pigment and blends the edges gently"
Joanne M. 1 week agoSHODŌ 05
"The shodo 05 brush is so soft and has versatile usage with light to medium coverage foundations crea..."
Lilia S. 1 week agoSHODŌ 05
"The shape allows me to place product exactly where I want it, which, right now, is for powder blush...."
Janine Y. 1 week agoSHODŌ 05
"It’s a great collection. Behaves more like real hair brushes than synthetic but all of the benefits..."
Samantha A. 1 week agoTHE LC COLLECTION
"Curls great and makes my lashes look like I wear false eye lashes"
Joy K. 1 week agoEYELASH CURLER
"I like how softly it can apply product, and the slight angle helps me be precise with application."
Shannon F. 1 week agoSHODŌ 05
"I really enjoy the shape and how soft it is. It blends as it applies product and I have never had a..."
Hanna O. 1 week agoSHODŌ 05
"#1 is that it is so soft on the face, no matter how "aggressive" you get, the bristles never feel pr..."
Najifa C. 1 week agoSHODŌ 05
"The face brush is soft and applies powder evenly ."
Tina R. 1 week agoSHODŌ 05
"lightweight, glides smoothly on the face, spreads product easily"
Tamara P. 1 week agoSHODŌ 05
"It's smooth on my cheeks and the blush is perfectly blendet"
Silke B. 1 week agoSHODŌ 05
"The collection looks gorgeous, there are brushes for everything even though I still have to learn to..."
Snezhana M. 1 week agoTHE 10/10 COLLECTION
"What I love about this eyelash curler is that it curls my lashes beautifully without pinching them. ..."
Tess D. 1 week agoEYELASH CURLER
"The weight and feel of the curler is of good quality"
Nga D. 1 week agoEYELASH CURLER
"other brushes don't really compare, it has a very unique shape and texture, and it helps me with dif..."
Julie C. 1 week agoSHODŌ 05
"I cannot tell a difference in the results between this rephr one and other curlers that I own from b..."
Laura S. 2 weeks agoEYELASH CURLER
"This brush is one of the best brushes I have used for powder"
Crystal T. 2 weeks agoSHODŌ 05
"Exactly what you asked. It doesn't pinch, and it curls and inner and outer lashes. This is exact..."
Linda M. 2 weeks agoEYELASH CURLER
"I like the results of this collection with cream products as I don’t see streaks."
Dianne J. 2 weeks agoTHE LC COLLECTION
"I like how there are two sizes and finally after being disappointed in too large curlers, this one (..."
Justinas A. 2 weeks agoEYELASH CURLER
"I love the offering of tiny detail brushes, you don’t usually see those in brush sets"
Madison G. 2 weeks agoTHE 10/10 COLLECTION
"I like that it never leaves a harsh edge when I'm applying blush."
Dawn G. 2 weeks agoSHODŌ 05
"The bledability is superior to all of my other brushes"
Maria R. 2 weeks agoSHODŌ 05
"I’m a less is more gal and I love that this brush is multi-purpose. For a full face application I ca..."
Audrey B. 2 weeks agoSHODŌ 05
"I love the wispy nature of top shape of this new design."
Delana K. 2 weeks agoSHODŌ 05
"It’s very soft and light. Easy to blend with, best used with powder in my opinion- I’ve not been as ..."
Sarah M. 2 weeks agoSHODŌ 05
"Real hair brush with nice fibers and density, love this for powder product application of bronzer, b..."
Michelle C. 2 weeks agoSHODŌ 05
"I really like this product. The bristles are very soft and feel gentle on the skin. The design is si..."
Catharina D. 2 weeks agoSHODŌ 05
"The tiny application brushes fit so well along the lash line or any precise application of shadow. T..."
Spring R. 2 weeks agoTHE 10/10 COLLECTION
"Soft bristle picks up just the right amount of blush"
Ranjana S. 2 weeks agoSHODŌ 05
"Works well for diffusing product for a seamless and blended finish!"
Coco M. 2 weeks agoSHODŌ 05
"Works really well for blush! It gives you a diffused look."
Rosanna S. 2 weeks agoSHODŌ 05
"The shape is super unique. The bristles are very soft and you can diffuse products on the skin with ..."
Janet D. 2 weeks agoSHODŌ 05
"It's a better shape for my eye and doesn't pinch :)"
Stephanie M. 2 weeks agoEYELASH CURLER
"I have really been enjoying pairing this brush the new spatula brush for my fondation."
Mary F. 2 weeks agoSHODŌ 05
"Such an amazing blush brush. Natural. I use it for both powders and creams (is it really for cream..."
Aliza H. 2 weeks agoSHODŌ 05
"Good for very pigmented powder blushes. Disappointed it doesn't work with foundation as the product ..."
Alanna K. 2 weeks agoSHODŌ 05
"Shodo 05 has been an absolute delight to have in my collection as I have NOTHING like it! It diffuse..."
Wendy B. 2 weeks agoSHODŌ 05
"I love this brush so much for its softness against my skin and its versatility. I have used it for b..."
Margarita C. 2 weeks agoSHODŌ 05
"Not sure yet what I think of it. It is heavier than other eyelash curlers I've used and I have a har..."
Mary F. 2 weeks agoEYELASH CURLER
"It’s ok. I feel like it applies my makeup heavier than others"
Melissa T. 2 weeks agoSHODŌ 05
"I love the eyelash curler because of the shape. I have a lot of lashes and a triple row so many eyel..."
Tracy B. 2 weeks agoEYELASH CURLER
"This is my new favorite brush! It makes my makeup look so skin-like and undetectable. I use it every..."
Catherine S. 2 weeks agoSHODŌ 05
"I like how this brush diffuses blushes that have a lot of pigment. Sometimes I want a sheer wash of ..."
Wendy R. 2 weeks agoSHODŌ 05
"Love how evenly it distributes product onto the skin and makes it look truly one with the skin witho..."
Katerina P. 2 weeks agoSHODŌ 05
"Beautyfull airbrushed Finish, i use it for cream and powder Products"
Jutta D. 2 weeks agoSHODŌ 05
"Easy to handle and wide enough to fit all the lashes."
Jannike P. 2 weeks agoEYELASH CURLER

Our North Star

We believe that customers (not celebrities) should have the final say in what gets built. All rēphr products are designed based on community feedback.

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