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the launch collection

to give back to the community for helping us design brushes, all brushes from our launch is available at $200 off. Regular $440, available now for $240.

handcrafted by master artisans in Japan using natural uncut goat hair.

  • brush 01 - the community's favourite do-it-all blending brush.
  • brush 02 - a versatile high-density shader that will pack on shadow like no other.
  • brush 03- the pro-favourite pencil brush that achieves the impossible balance between softness and precision.
  • brush 04 - angled cheek brush that's optimized for contour, blush and foundation.
  • brush 05 - our flagship multi-purpose cheek brush.
  • brush 12 - a high impact smudge brush that's been meticulously balanced to achieve the optimal density, firmness and softness.
  • brush 13 - the smallest crease brush in our lineup that offers unparalleled precision, yet unexpectedly fluffy and soft.
  • brush 14 - a small crease brush specifically designed for the hooded eye.
  • brush 15 - a versatile, medium sized crease brush built for impactful pigments and effortless blending.
  • brush 16 - a large tapered crease brush that's ideal for applying a quick wash of base color on lids.
  • brush 17 - a dense & powerful flat-top brush for precision foundation and blush.
  • brush 18 - our best-selling highlight brush.
  • brush 19 - an all around multi-purpose cheek brush for natural looks.
  • brush 20 - for controlled application of highlight and contour.

since this product is significantly discounted, no other promos will apply to this item.

PS - this product used to be called the complete collection. As we've launched more new brushes, "the complete collection" no longer made sense, which is why we've renamed the product.

behind the scenes


about how the launch collection is created

do brushes in this set work as described?

are brushes in this set soft?

ways to use brushes in this set



brush 01 demo

brush 02 demo

brush 03 demo

brush 04 demo

brush 05 demo

brush 12 demo

brush 13 demo

brush 14 demo

brush 15 demo

brush 16 demo

brush 17 demo

brush 18 demo

brush 19 demo

brush 20 demo